Maryland OAG Website
For the Maryland Office of the Attorney General, Betsy led the redesign of a complex, text-heavy government site into a clear, citizen-centered experience. We introduced an intuitive “I need to…” navigation model, streamlined hundreds of pages into accessible, plain-language content, and built a scalable design system to support a statewide digital transformation. The result was a modern, mobile-friendly site that makes it easier for Maryland residents to find information, exercise their rights, and access critical services.
![File a Consumer Complaint [Desktop] (2).png](https://images.squarespace-cdn.com/content/v1/68b9e3f2b3b8ba34f2e00d2b/e8a8ce03-e767-4787-968d-2b71748bdcf2/File+a+Consumer+Complaint+%5BDesktop%5D+%282%29.png)
The Attorney General’s website serves as a primary access point for Maryland residents seeking information on consumer protection, legal resources, victims’ services, and public safety. The existing site had grown into hundreds of pages of dense legal text, organized around internal divisions rather than citizen needs. Residents often struggled to find the right forms or understand their options, creating unnecessary barriers to exercising rights or accessing help. Our challenge was to reimagine the site around the user — while building scalable structures and systems that could be applied across dozens of other Maryland state agencies..